Another Training Video Won't Transform Your Customer Experience

Applying what you learn might.

Legendary Brand Academy combines Swoz’s Customer Experience Engine curriculum with practical assignments, facilitated conversations, and the accountability of a Swoz Guide. Your team learns together and then starts putting those ideas to work inside your organization.

What Your Team Will Learn

  • Customer Experience Fundamentals
  • Creating Raving Fans
  • Building the Customer Experience Engine
  • Customer Insight
  • Operational Excellence
  • Personalized Service
  • Memorable Moments
  • Implementation Planning

Why Guided Learning?

Learn at Your Pace

Use the online curriculum to introduce the frameworks and ideas.

Learn Together

Discuss what those ideas mean for your actual customers, team, and organization.

Put It Into Practice

Use assignments, tools, coaching, and optional role-playing to move from understanding to implementation.

Stay Accountable

Your Swoz Guide helps keep the team moving and works through obstacles as they arise.

Flexible Ways to Engage

Organizations can choose guided virtual learning, add role-playing and coaching for client-facing teams, or expand the experience with on-site training, assessment, leadership coaching, and implementation support.

Client Story

We had tried online training before, but people completed the videos and moved on. Having a Swoz Guide changed the experience. The conversations forced us to ask what the ideas meant for our business, and the accountability helped us actually implement them.

Bring the Customer Experience Engine to Your Team

Give your team the tools, conversations, and accountability to move from learning about customer experience to building it.